Sales & Marketing
In UpGreat, we value the creation of an attractive image for the company as a basic precondition for achieving sales. Operating with this philosophy as our guide, we act with absolute professionalism by giving emphasis on detail, and we attach real added value to the business name and image.
At the same time, we care for the continued strengthening of the business image through targeted promotional activities and directly connect the promotion results with active sales.
In this context, we evaluate customer satisfaction as basic monitoring and control parameter, which we seek through the quality of services, the reinforcement to provide information/ reviews with positive comments or not, and after-sales effective communication.
The main pillars of our actions are summarized in the following:
- Corporate identity: business name, logo design, rebranding
- Design and implementation of Marketing & Communication plan
- Professional photo shooting & Video presentation
- Web Design & SEO: design and updating Web Page, optimization of results in search engines (SEO)
- Social Media Management: Design & ongoing support of profiles in social media (Facebook, Twitter, Instagram, etc)
- Brand awareness campaigns & promotions
- Creation of Customer Base and development of Loyalty Schemes
- Affiliate Marketing: synergies of promotion and presence on websites of the industry
- Membership in the network of hotels cooperated by UpGreat